When Big Nerd Ranch first contacted Matchstic, it was to clarify a question of identity: were they a training organization or an app development firm? As their field matured, Big Nerd Ranch’s work had drifted away from their original offering of coding bootcamps. They’d developed a reputation as an engineering firm in their own right, consulting on projects for some of tech’s most innovative players. Through a full-scale strategy project...

Matchstic

YURIKA Creative

I was hired by this premier CBD Beauty & Wellness boutique, to bring their brand to life and build a strong emotional bond with their core exclusively female audience. The new brand is spearheaded by Pamela Home, a seasoned skincare expert who fully understands the needs of Gen X women seeking highest quality skincare solutions. Ufloria is not just after superficial cosmetic fixes. It has an ambitious vision to help women “find relief from the stress...

DESTROY

The Crack Fox, one of the most unrivaled bars in St. Louis (if not the Midwest) asked DESTROY to redesign its logo and brand identity. While the old identity was a labor of love from the owner, it had become outdated and needed a refresh. Logo redesigns from brands these days, sadly, seem to all follow the same pattern: flatten the design, mute the colors, and use a san serif font. Now your brand is guaranteed to attract a younger, cooler consumer...

Common Good

Beloved in Colorado, but unknown to everyone outside of its home state, Honey Smoked Fish needed a package that could appeal to new markets without alienating its loyal fanbase. With that in mind, we took our favorite parts of the original and created a design inspired by vintage fish market signage. The result is a package that captures the brand’s personality — bold, modern, health-conscious, authentic and just a little bit weird.

Thanks for voting. I hope you enjoy this fun way to learn about great creative ad agencies, large and small, across the country.

Greg Clow, Executive Director, Agency Contest

greg@agencycontest.com

3Headed Monster

Nobody thinks of Texas when they think of wine, and it’s time that changed. Truth is, Texas has a long history of winemaking and the best wineries in Texas have been winning awards in California competitions for years. A group of those wineries came together and tasked 3Headed Monster with raising awareness of Texas wine. We created a brand identity and campaign that proclaimed the arrival of Texas wine with a voice...